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24 August 2020

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Enclosure (1) to PSCINST 1120.1A

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Everyone Is A Recruiter Incentive Program User Guide

A. General:

The Everyone Is A Recruiter (EIAR) Incentive Program encourages Coast Guard personnel,

including active duty, reserve, auxiliary, CG civilians and retirees, to support recruiting

efforts and critical recruiting needs, and provides recognition, awards, and incentives based

on the significance of the contribution.

B. Definition of Recruiters:

Coast Guard Recruiters are active duty and reserve Coast Guard men and women serving on a

special duty recruiting assignment. There are approximately 315 Recruiters serving at 56

Recruiting Offices across the nation. The 56 Recruiting Offices report directly to the Coast

Guard Recruiting Command (CG RC). Recruiters convey opportunities, the Coast Guard

ethos, missions, values, traditions, benefits, and way of life. To represent the Coast Guard, a

recruiter must educate prospects, help them determine if the service is the right choice for

them, and then inspire them to join. The professional recruiting workforce is small and it

cannot be at every high school career day or college job fair, which is why any Coast Guard

member (active duty, reservist, auxiliarist, CG civilian, or retiree) can help.

C. Ways to Get Involved:

1. All Coast Guard women and men can provide great examples of what life is like to serve

and share stories of their service experiences. This instruction will serve as a tool to

assist members with speaking about Coast Guard missions and recruiting goals.

2. Be involved in the community: Participate in community service programs; be active in

volunteer work, mentorship programs, and schools within your community. Use the

opportunities to share stories and personal experiences.

3. Know the website and social media sites: CG RC's website, www.gocoastguard.com

provides information on all available Coast Guard programs. It also has a "Find a

Recruiter" button that allows you to find the nearest Coast Guard Recruiting Office.

“Like us” and your local recruiting office on Facebook by typing "Go Coast Guard" into

the search and clicking the thumbs up icon. You can also follow us on Instagram using

the same method.

4. Know the local Recruiters: Make contact with the local recruiters to offer support and see

if there are any particularly crucial needs in your local area. You can also volunteer to

help out at ongoing recruiting events.

5. Be Ready: Prepare ahead of time to answer questions about the Coast Guard. Follow up

on initial conversations with prospective applicants and have this instruction available in

case there are questions.

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Enclosure (1) to PSCINST 1120.1A

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6. Be Proud: Engage with friends, relatives, and passers-by. Let them know you are

affiliated with the Coast Guard and that you enjoy it. If someone shows interest in the

Coast Guard, take the time to explain your experiences to them.

7. Be Available: Offer (through your command) to make presentations on the Coast Guard

to prospects at school career days, Service Clubs (such as Rotary International), Scout

meetings, boating safety classes etc. Presentations and information can be found on

www.gocoastguard.com or on CG RC’s portal page at:

https://cg.portal.uscg.mil/units/cgrc/SitePages/Everyone%20is%20a%20Recruiter!.aspx

8. Know Your Bounds: Recruiters are the experts on recruiting programs and eligibility

contained in reference (a). Leave that work to them. Refer high quality people with an

interest in Coast Guard missions to Recruiters and to provide that personal human

interaction that the website cannot offer. Not everyone referred will meet the standards.

9. Unit Involvement: Assist recruiting efforts. Make your Coast Guard unit available to the

local recruiting office for tours, displays, and other support. These efforts also create

positive visibility in the local community.

10. Know Recruiting Needs: Each year the Coast Guard has a mission emphasis and critical

recruiting needs. Primary needs include:

a. Quality: The Coast Guard is looking for applicants who are motivated, trustworthy,

judicious, athletic, intelligent, and demonstrate the right attitude.

b. Quantity: Without a sizeable lead and applicant pool, we lack the ability to choose

the most suitable people for our service. All efforts that bring in interested applicants

helps ensure we bring in the best and brightest.

c. Diversity: The Coast Guard is looking to introduce enlisted and officer career

opportunities to talented, under-represented communities of Americans. Enrichment

of our service through diversity is attained by hiring quality individuals who

represent all spectrums of race, ethnicity, gender, sexual orientation, culture, and

geographic origin and bring a wide range of interests, ideas, and perspectives.

d. Critical Skills: Be aware of the current critical ratings and let contacts know of

immediate “A” school opportunities. ALCOAST messages will state which ratings

can be filled by guaranteed “A” schools. Your local recruiter can provide this

information as well.

D. Tools for Success:

The most powerful thing members can share with potential applicants is a personal

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testimonial of their experiences It is also critical to be able to offer information on Coast

Guard accessions program. Please review this instruction thoroughly prior to assisting with

recruiting efforts. Reviewing the following four items will ensure you have the tools you

need to be effective in efforts to assist Coast Guard recruiting:

1. Review the various enlistment and officer programs described in this instruction.

2. Contact local Recruiters and get to know them. While the recruiter workforce is

limited, the nearest Recruiting Office will make every effort to support your needs.

3. Review the Coast Guard website https://www.gocoastguard.com/. Note the various

ways that potential candidates can contact a recruiter. These include:

a. Filling out the application form on the Apply Now page,

b. Speaking with a live recruiter agent on the Chat Now page, and

c. The telephone number, location, and email address on the Find A Recruiter page.

4. An email box has been established at HQS-DG-CGRC-VirtualRecruiter@uscg.mil

where you can forward the contact information of promising leads for a Recruiter to

connect with them.

E. Additional Considerations:

1. If you would like to volunteer to assist with organized recruiting efforts, consider

registering on CG RC’s list of “Ambassadors.” These volunteers assist recruiters with

outreach events, build relationships with local community and influence networks,

encourage applicants, and other exciting activities. For more information, visit

https://cg.portal.uscg.mil/units/cgrc/operationsdivision/cgrcambassadors/SitePages/Home

.aspx.

2. If you or someone you know is leaving active duty, there is a team that can help by

providing information on the Coast Guard Reserve. The In-Service Transfer Team

(ISTT) of the Coast Guard Recruiting Command can inform members about current

enlisted reserve opportunities and can be reached at CGR-SMB-ISTT@USCG.MIL.

3. Consider applying for an assignment in recruiting. The Coast Guard depends on

identifying high-performing, motivated active duty enlisted and officers for the recruiting

workforce. If you think you have what it takes to succeed in these challenging but

rewarding Special Assignments, look for more information in the annual Recruiter

Special Assignment ALCGENL message (enlisted) or contact the PSC-OPM-2 Support

and Special Assignment AO or a PSC-OPM-4 Career Counselor (officer).

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Enclosure (2) to PSCINST 1120.1A

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Critical Needs, Incentives, and Procedures

A. General:

This section describes the critical recruiting needs, various levels of incentives for the

Everyone Is A Recruiter (EIAR) program and explains the procedures for processing

applications for special recognition.

B. Critical Recruiting Needs:

The goal is to meet accession requirements with high quality recruits and strengthen

diversity in the workforce as outlined in references (a) and (b). Critical recruiting needs are

constantly changing, refer to the most recent EIAR ALCOAST for the most up to date

information on critical needs and ratings which qualify for the incentive.

C. Referring Leads:

1. Getting potential leads in contact with a Coast Guard recruiter is the fundamental

objective of this program. Any way this takes place is acceptable, but broadly there

are two main ways recommended:

a. Self-Referral. Contacts should be encouraged to reach out to a recruiter on their

own. Contact information to reach a Recruiting Office by phone, email, or

physical location can be found on the “Find A Recruiter” tab on

https://www.gocoastguard.com/. Additionally, the “Apply Now” or “Chat Now”

forms will create a digital file for an applicant that is sent to a recruiter. Direct

the individual to tell their assigned recruiter that you referred them.

b. Lead Referral. Members who know an interested individual may send the lead’s

contact information to the mailbox HQS-DG-CGRC-VirtualRecruiter@uscg.mil.

The lead will then be contacted by a recruiter to assess their eligibility and

encourage them to apply.

D. Awards and Recognition:

1. In exchange for an active duty member, reservist, auxiliarist, CG civilian and retiree's

support of recruiting efforts, Coast Guard Recruiting Command (CG RC) is authorized to

approve incentives to include special recognition and personal awards. Personal awards

and special recognition will be presented to members who provide substantial support

towards recruiting.

2. CG RC is the approving authority for all personal awards associated with this program.

3. To be eligible, all accessions based on the referral must meet one of the critical recruiting

needs listed in the most recent ALCOAST.

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Enclosure (2) to PSCINST 1120.1A

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4. All personal awards listed in paragraph D.5 will be applicable to the following programs:

a. Active-duty enlisted accessions

b. Reserve enlisted accessions, including transitions by active duty members to

the CG Reserve

c. All Direct Commission Officer (DCO) program accessions

d. Officer Candidate School accessions

5. Levels of Awards and Incentives: Coast Guard members who submit referrals for

applicants who meet the criteria listed in the current ALCOAST may earn the following

awards or be considered for special recognition as outlined below.

a. Personal Awards: In accordance with criteria listed in the most recent EIAR

ALCOAST, individuals who recruit a candidate in a critical mission area may be

recognized with a personal award from references (c) and (d). Members may earn a

maximum of three of these within a 12-month period. A member who exceeds three

of these accessions in a year may be considered for an award outside the scope of this

program as determined by CG RC on a case by case basis. Personal awards for these

referrals include:

1. CG Active Duty or Reserve Members: The Commandant's Letter of

Commendation Ribbon Bar (LOC).

2. CG Auxiliary Members: The Auxiliary Commandant's Letter of Commendation

Ribbon Bar (ALOC).

3. Coast Guard Civilian Employees: CG RC will send an Official Letter of

Commendation to the referring member. Additionally, CG RC will communicate

to the civilian member’s Command, a recommendation for up to a 19-hour Time

Off Award (if eligible) per COMDTINST M12451.1C, Civilian Awards Manual.

Units should contact their Civilian Resource Coordinator and/or Human

Resources Specialist (CG-123) with any questions.

4. CG Retirees: Thank you letter from CG RC’s Commanding Officer along with

the issuance of a unit coin.

5. Department of Defense Military Members: The Commandant's Letter of

Commendation Ribbon Bar (LOC). CG RC will be the signing authority for this

award upon gaining concurrence from the recipient’s service.

b. Other Special Recognition: Members who submit referrals not meeting criteria for a

personal award may be eligible for other special recognition such as:

1. CG Active Duty: Positive CG-3307 and 72 hours of special liberty authorized in

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7. Allowances. Receive additional tax-free money for Basic Allowance for Housing

(BAH) if government housing is not available in the area you are stationed; Basic

Allowance for Subsistence (BAS) if government food facilities are not available in the

area you are stationed; and a uniform allowance if you enlist to help maintain your

uniform. Link for reference: http://www.defensetravel.dod.mil/site/bah.cfm.

8. Tax advantage. Only basic monthly pay is subject to federal or state taxes.

9. GI Bill. The Post 9/11 GI Bill offers up to 36 months of education benefits, generally

payable for 15 years following your release from active duty. To find out more and

also get up to date official information about the Post 9/11 GI Bill go to:

http://www.benefits.va.gov/gibill/post9llgibill.asp

10. Tuition Assistance. While on active duty, members may continue their education

and may be helped in defraying the cost of college-accredited courses.

11. Additional Benefits. There are exchange and commissary privileges, moving

allowances, temporary lodging expenses, travel, survivor benefits, Veterans

Administration home loans, and more.

C. Enlisted Careers:

1. Armed Services Vocational Aptitude Battery (ASVAB) Testing. The ASVAB test

is one of the first steps in the application process for the Coast Guard. If an

applicant does not achieve a favorable score the first time, they can retest after 30

days. Recruiters can provide applicants with specific ASVAB score requirements.

If an applicant does not pass on the second try, they will have to wait six months

before retesting. Applicants that study and seriously prepare for the test usually

pass on their first try. Study guides are available in most bookstores, libraries, or

local guidance counselor's office. For more information on the ASVAB, visit

http://official-asvab.com/inclex.htm.

2. Basic Training, Assignments, and "A" School Training:

a. Recruit training or "Basic training" is an eight-week basic training program that is

designed to prepare recruits for entry-level service. Recruit training is located at

the Coast Guard Training Center in Cape May, New Jersey. Recruit Training is

tough, both mentally and physically! Its purpose is to prepare members for life in

the Coast Guard. Much of the training will take place in a classroom where

valuable skills such as first aid, firefighting, weapons handling, practical

seamanship, and general Coast Guard knowledge will be learned. There will he

daily physical fitness classes and time at the pool learning basic water survival

techniques. Recruits will meet their Company Commander (CC) on the first

Friday of their training. The CC has the responsibility to make a hardworking,

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4. Where is "A" School Conducted?

a. Training Center Yorktown, Yorktown, VA: BM, DC, EM, GM, IS, MK, and

MST

b. Training Center Petaluma, Petaluma, CA: ET, CS, HS, IT, OS, SK, and YN

c. Aviation Technical Training Center, Elizabeth City, NC: AET, AMT, and AST

d. Maritime Law Enforcement Academy (MLEA), Charleston, SC: ME

e. Defense Information School (DINFOS), Fort Meade, Maryland: PA

5. Reserve Specific Programs:

Keeping the Coast Guard Reserve staffed with quality people directly impacts our

ability to carry out our mission. A challenge in recent years is attracting new

reserve applicants. Below are available programs for reserve applicants:

a. Split Training Program: Ideal for high school and college students, teachers,

and professionals with seasonal employment, who are between the ages of 17

and 31. The program allows you to attend eight weeks of basic training, return

home to continue school or civilian employment, report to your unit, and then

attend your specialized training at a later date.

b. Consecutive Training Program: Ideal for applicants with less than 60 semester

hours of college, no prior service or skills that relate to a Coast Guard job field,

and are between the ages of 17 and 31. You can attend the eight weeks of basic

training and then attend your specialized training consecutively.

c. Direct Entry Petty Officer Program: Ideal for applicants with professional or

prior service skills that relate to a Coast Guard job field, and are between the

ages of 27 and 40. You may be able to enlist with a higher rank (E4), with

more pay, increased benefits and greater responsibility. You will attend three

weeks of condensed training at Cape May, NJ, then report directly to your duty

station without additional training.

d. Direct Entry Education Program: Ideal for applicants with 60 or more semester

hours of colleges and are between the ages of 27 and 40. You may be able to

enlist with a higher rank (E3), with more pay, increased benefits and greater

responsibility. You will attend three weeks of training at Cape May, NJ,

followed by specialized training, and then report to your duty station. Please

note: in some situations, you could be sent to your duty station after completion

of the condensed three week, then to your specialized training.

e. Prior-Military Service Program: Ideal for prior service active duty and reserve

applicants who are looking to build on previous experience and to continue

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Enclosure (3) to PSCINST 1120.1A

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earning points towards their military retirement. You will be able to enlist with

a higher rank (E4), with more pay, increased benefits and greater responsibility.

Depending upon your prior-military occupation you may qualify for some

programs up to the age of 40. You will attend three weeks of training at Cape

May, NJ, followed by specialized training, and then report to your duty station.

Please note: in some situations, you could be sent to your duty station after

completion of the condensed three week, then to your specialized training.

D. Officer Careers:

There are several ways to become an officer in the Coast Guard to include successfully

graduating from the U. S. Coast Guard Academy, successfully completing Officer Candidate

School (OCS), or through one of several Direct Commission Officer (DCO) programs. All

officer program training is delivered at the U. S. Coast Guard Academy in New London,

Connecticut. The Coast Guard selects future officers from top active-duty enlisted members,

high school students, college graduates, and working professionals.

1. Coast Guard Academy:

a. The Coast Guard Academy is the Coast Guard's primary source of commissioned

officers. The Coast Guard has been training cadets since 1876, when cutters (Coast

Guard vessels 65 feet or longer) were used as training platforms. The Coast Guard

Academy, a four-year college, was established in its current form in New London,

Connecticut in 1932, and is fully accredited by the New England Association of

Schools and Colleges. All engineering majors are accredited by the Accreditation

Board of Engineering and Technology. More than 200 cadets enter training every

year. Classroom sizes range from 20 to 25 students with smaller classes frequent in

more senior major classes. The majority of cadet’s graduate with engineering,

science or mathematics degrees: civil, electrical, mechanical, naval or marine

engineering, marine and environmental science, cyber systems, operations research

and computer analysis, but others graduate with degrees such as government and

management.

b. To apply, applicants should have competitive standardized test scores which have

averaged around 1270 for the SAT and 27 for the ACT. Applicants must not have

reached their 22nd birthday. Unlike other service academies, a Congressional

nomination is not required and tuition is free. For an application or more information,

go to www.cga edu or call 1800-883-8724. Interested applicants may also write:

U.S. Coast Guard Academy Admissions

31 Mohegan Avenue

New London, CT 06320-8103

2. Officer Candidate School:

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a. Officer Candidate School (OCS) is a 17-week officer indoctrination program located

in New London, Connecticut, that includes training in nautical science, law

enforcement, seamanship, Coast Guard history and leadership. Graduates are

commissioned as an Ensign (O-1) in the United States Coast Guard and incur an

active duty service obligation of three years. Upon completion of the initial three

years of active-duty obligation members may continue to serve on active duty

indefinitely.

b. Applicants must hold a bachelor's degree or be in their senior year of college and

meet the age, academic, character and physical requirements to be a successful officer

to apply for OCS. The application process is extensive, and includes an intense

background and medical screening, in addition to an interview with three Coast

Guard officers.

c. OCS applications are submitted through Coast Guard Recruiters, and applications

compete in an annual selection panel against other applicants from across the nation.

Only the best candidates are chosen to become Officers. For more information, visit

following link:

http://www.gocoastguard.com/active-duty- careers/officeropportunities/prograrns/officer-candidate-school-ocs.

3. Direct Commission Officer (DCO) Opportunities:

As a lawyer, engineer, intelligence professional, maritime academy graduate, aviator,

physician assistant, or military academy ROTC graduate, you may also qualify for a

Direct Commission. Direct commission officers are highly motivated individuals whose

skills and leadership enable the Coast Guard to meet the need for expertise in critical

mission and mission support arenas. DCO selectees are commissioned as an ensign,

lieutenant junior grade, or lieutenant and attend a five-week indoctrination course in New

London, Connecticut. For more information about the available programs, visit the

following link:

https://www.gocoastguard.com/active-duty-careers/officer- opportunities/programs/direct-commission-programs.

4. Careers in Aviation:

There are several ways to become a pilot in the Coast Guard. You can apply to the Wilks

Flight Initiative (WiFI) program after acceptance into the College Student Pre- Commissioning Initiative (CSPI), you can apply to flight school during officer candidate

school (OCS), after acceptance into the OCS program, you can compete for flight school

during your senior year at the Coast Guard Academy, or you can apply to flight school

after you are commissioned. There are two flight training solicitations annually for Coast

Guard officers. Flight school is located in Pensacola, Florida, and lasts up to 13 months.

Finally, pilots in other branches of the military who meet the criteria of the Direct

Commission Aviation (DCA) program are eligible to compete for a direct commission as

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a Coast Guard aviator. Applicants for each of these programs must pass a Class I A

Flight Physical.

5. Medical Officers:

The Coast Guard is also seeking qualified health professionals in the above disciplines.

If you are interested in any of these programs, you must first be a U. S. Public Health

Services (USPHS) officer. For assistance with your application or for more information

regarding these programs please visit the "Health Profession Programs” section at the

following link: http://www.gocoastguard.com/active-duty-careers/officer- opportunities/programs

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Everyone’s a Recruiter Referral Submission Form

Date of this form Submission:

Recruiter’s Name:

Recruiting Office:

Referring CG member’s Full Name:

EMPLID:

Rank/Rate:

Current unit (Command long title):

Referred Recruit’s Full Name:

Applicant ID:

Boot Camp Ship Date:

Active Duty Guaranteed School

Reserve Rating Unit

Officer Program

Email this form

To: CGR‐SMB‐CGRC‐EIARS‐Dropbox

Cc: Referring CG Member

Component:

Rating

Version (08/20)

Previous Editions Obsolete

Enclosure (4) to PSCINST 1120.1A

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DEPARTMENT OF HOMELAND SECURITY

U.S. Coast Guard

EVERYONE IS A RECRUITER REFERRAL CONTACT SHEET

Coast Guard Applicant: Submit this completed form to your processing

recruiting office. This will ensure the Coast Guard member who recruited

you receives proper recognition.

PRIVACY ACT STATEMENT

AUTHORITY: 10 U.S.C. s 504 and 14 U.S.C. s 211 authorizes this collection of information to process individuals interested in enlistments

and/or commissions in the United States Coast Guard or Coast Guard Reserve.

PURPOSE: The Coast Guard will use this information to ensure Coast Guard personnel, including active duty, reservists, auxiliary, retirees,

and civilians, who recruit new applicants, receive proper recognition, awards and incentives. The Everyone Is A Recruiter campaign will

assist with recruiting efforts and critical recruiting needs.

ROUTINE UES: The information will be used by and disclosed to Coast Guard Personnel who need the information to assist in activities

related to recruiting. Any external disclosures of data within this record will be ad in accordance with DHS/USCG-027, Recruiting Files

System of Records, 76 Federal Register 49494, August 10, 2011.

DISCLOSURE: Furnishing this information is voluntary, however, failure to furnish the requested information may delay or prevent being

contacted by a recruiter, or prevent recognition of Coast Guard personnel. Any information provided is protected from unauthorized

disclosure by the Privacy Act of 1974.

Applicant Name:

Name of Referring

Coast Guard Member:

Check One: Active Duty Reservist

Civilian Retiree

Auxiliarist

Applicant Signature: Date: