West Sussex Recover & Rise #2: Perfect Product / Service | Training

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West Sussex Recover & Rise #2: Perfect Product / Service | Training

Defining your products & services for maximum customer benefit

By Shake It Up Creative

Date and time

Fri, 15 Jan 2021 04:00 - 05:30 PST

Location

Online

About this event

In the New Year, West Sussex County Council is supporting a new initiative across the county to help small businesses who are finding the current climate commercially tough.

The West Sussex Recover & Rise in 2021 program is a series of nine FREE online workshops designed to give small businesses a robust toolkit to not only survive through another year of unpredictable times, but to thrive.

These sessions have been put together by local experts (Rume2, Shake It Up Creative & Creative Bloom in partnership with the County Council) to help business owners define, communicate and market in the right way to attract and retain customers throughout 2021.

From product/service definition to networking, from setting goals & KPIs to tracking success through analytics, from action planning to digital marketing, this program will give small and micro companies the structure and sales that many of them desperately need as we head into a new year.

The sessions will be run online and will take place at 12pm every Tuesday & Friday from Tuesday12 January.

Interested organisations can use the link below to sign up for any or all of the sessions.

Sign up to workshops.

The business must be located within West Sussex to be eligible for these workshops.

DEFINING YOUR PRODUCTS & SERVICES FOR MAXIMUM CLIENT BENEFIT

Now more than ever to survive your products & services must be right for your target audience. This session will give you the tools to structure and communicate your products & services so it is absolutely clear to your potential customers the benefit and value they will bring them.

WHO IS THIS TRAINING FOR?

This training course is ideal for small business owners, micro businesses and freelancers who struggle to communicate what their products & services can do for their potential customers. They have a great service/product to offer but are not sure how to explain what they do and how it will benefit the end consumer or client to convince them to purchase.

COURSE CONTENT

Analysing and organising your product/services strengths & weaknesses

Mapping your best services/products against your perfect customer/client

Creating the perfect service/product mix for future profit

Communicating the value of those services to potential clients

This workshop is part of a nine series set of workshops for West Sussex Recover & Rise 2021 - to see other workshops available click here.

The session is delivered by Rosie Freshwater who has 20+ years experience as a successful entrepreneur & business mentor within the Creative / Digital Sector as well as Co-founder of Rume2, a coworking space in Chichester with an extensive program of business support for members and the wider business community.

Organised by

We are here to demystify marketing and champion communications excellence. We do this through sharing, through collaborating and by working with clients, not just for them. We help organisations reach and resonate with their audience, affirming their success now and for the future. The result of these partnerships is marketing, design and web work that eclipses original expectations. Here to rejuvenate your business, Shake It Up Creative is a design and marketing company specialising in rebranding and repositioning through web & graphic design, marketing, PR and SEO services.

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