2022 Economic Census Social Media Toolkit
Invitations to respond to the 2022 Economic Census went out to selected businesses across the nation on January 31, 2023. If you received one, responses were due March 15, 2023.
If you have not had time to respond and need more time, please log in to portal.census.gov to access your account and request a time extension.
📈 About the 2022 Economic Census
The economic census is the U.S. government’s official five-year measure of businesses in the United States and their economic impact. Sent to more than 4.2 million business locations, it provides the most comprehensive data available at the national, state and local level, representing most industries and geographies.
Economic census data guide business decisions and policies that impact every industry and community. Businesses use economic data to make decisions like where to locate and how much to produce, while local communities use economic census data to assess the economic health of their localities. Help us reach your community!
Easy Ways to Help
- Drop one of our sample messages into a regularly scheduled email update.
- Alert conference and event attendees in conference apps.
- Inform B2B customers with an intranet post or in-app message.
- Educate members via publications, webinars or podcasts.
- Use the resources below to spread the word on your social media channels. 👇
📣 Social Media Toolkit
Your organization can play a key role in the 2022 Economic Census by encouraging your professional networks, suppliers, B2B customers, industry partners, and members to spread the word about the Economic Census and respond.
Start with our content and resources below. Feel free to get creative and make them your own!
How to Use This Toolkit
- Choose the type of asset you will use and the social media channel you plan to post on.
- Click the download link to save the asset sized for Twitter, Facebook, Instagram, and LinkedIn to your device. Right click to save on your computer. Tap and hold to save on a touch screen mobile device.
- Highlight and select the text you want to use for your social media post and copy the text to your clipboard.
- Go to the social media channel you plan to post on, paste the copied text, and add the downloaded graphic or animation to your post.
- If posting on Instagram, make sure to add the relevant link to your bio so your followers can learn more.
- Remember to tag @uscensusbureau in your posts, use the hashtag #EconCensus, and link to Census.gov.
- Like, share, and Retweet the embedded Tweets below.
Sample Post: Respond Now
Sample Copy: If your business was asked to participate in the 2022 Economic Census and you haven't yet had a chance to respond, here's what you need to know ➡️ www.census.gov/econ
#EconCensus
Download graphic for:
Twitter or Facebook | Instagram | LinkedIn
Sample Post: Meet Helen
Sample Copy: Data provided by businesses in response to the economic census fuels the most comprehensive economic statistics available, representing all U.S. industries and geographies. Here's what you need to know about the 2022 #EconCensus ➡️ www.census.gov/econ.
Download graphic for:
Sample Post: Have You Responded?
Sample Copy: If you were one of the more than 4 million business locations selected to respond to the #EconCensus and are wondering: What’s in it for me? Here's how economic census data can help you ➡️ https://www.census.gov/library/stories/2023/02/economic-census-whats-in-it-for-me.html
Download graphic for:
Twitter or Facebook | Instagram | LinkedIn
Sample Post: Sign Up for Updates
Sample Copy: Sign up to get 2022 #EconCensus updates, news, and #data from the @uscensusbureau delivered right to your inbox: https://lnkd.in/gUurvGaH
Download graphic for:
Meet Lilly.
— U.S. Census Bureau (@uscensusbureau) March 24, 2023
Lilly used #CensusData to help secure a small business loan – statistics made possible by your response to the Economic Census.
Receive an invite but haven't had a chance to respond to the 2022 #EconCensus?
➡️ https://t.co/vqhpgtGBqe pic.twitter.com/CqmauZ5goq
Get an inside look at #EconCensus activity and hear from our Deputy Director on how economic census data can be used.
— U.S. Census Bureau (@uscensusbureau) March 15, 2023
The quality of the data and decisions based on it are directly affected by businesses' participation. Respond today. https://t.co/FT7wUh550O
The 2022 Economic Census measures invaluable information for overall business strategy and everyday decision-making by governments, economic development organizations and business owners.
— U.S. Census Bureau (@uscensusbureau) February 10, 2023
Learn how data from the #EconCensus can help you: https://t.co/rd7vn3JpUr#AmericaCounts pic.twitter.com/oyaUX7aBU1
Show Some 💖! Like Us on Instagram
📋 Resources
- Overview: 2022 Economic Census
- Director's Blog: 2022 Economic Census is Underway – Have You Responded?
- Tip Sheet: 2022 Economic Census Deadline to Respond
- Help and FAQs: Information for Respondents
- Ayuda y Preguntas Frecuentes: Información para los hablantes de español
- America Counts: Economic Census: What’s in It for Me?
- America Counts: Census Count of U.S. Businesses: Why Responses Matter
- Tip Sheet: 2022 Economic Census Is Underway
- En Español: El Censo Económico del 2022 está en marcha
- Podcast: Overview of the 2022 Economic Census
- Promotional Materials: Economic Census
- For Partners: Get More Information, Resources, or Support
🔎 Looking for more partner materials? Contact our team with your questions.
- For the Media: Economic Census Press Kit
- Video: Census Bureau Director Asks Businesses to Respond to the 2022 Economic Census
- Video: Director Santos Remarks on 2022 Economic Census for Congressional and Intergovernmental Stakeholders
- Video: El Director de la Oficina del Censo pide a las empresas que respondan al Censo Económico de 2022
- Video: Comentarios sobre el Censo Económico 2022 para las partes interesadas
📧 Sign Up for Updates
Sign up to receive important news and updates about the 2022 Economic Census from the Census Bureau.
Census Bureau Economic Programs and Related Resources
💬 Follow Us!
Thank you for using our social media toolkit! Please use the links below to follow the Census Bureau on social media and sign up for Economic Census email updates.
U.S. Census Bureau Official Social Media Accounts
Facebook – @uscensusbureau
Twitter – @uscensusbureau
Twitter - @censusdirector
LinkedIn - U.S. Census Bureau
Instagram – @uscensusbureau
YouTube - U.S. Census Bureau
Sign Up for Economic Census Email Updates
