This is a past event.

Marketing Your Business on Pinterest - Central MA - Live Webinar

Date: 7/18/2022
Time: 12:00 PM - 1:00 PM (EDT)
Status: Closed
Registration Deadline: 7/18/2022 12:00 PM (EDT)
Fee: No Fee

Point of Contact: CWE Central MA

Program Format: Online Meeting (Live)
Training Topics: Marketing/Sales, Social Media
Description:

Pinterest is a great platform for small businesses for a number of reasons. First, it has a huge audience of active users - over 150 million people use Pinterest every month. This means that there is a large potential customer base for businesses to reach. Additionally, Pinterest is a highly visual platform, which makes it ideal for businesses in the design, fashion, or home decor industries. And finally, Pinterest is a very search-friendly platform, which means that businesses can easily get their products and services in front of interested customers. In short, Pinterest offers small businesses a great opportunity to reach a large audience and promote their products and services.

In this session, we will be doing a deep dive into how to be successful on Pinterest. We will discuss why Pinterest is a great platform for organic growth. We will go over the different types of pins you can create and where they can be found. We will also learn about the people that are using Pinterest and how to find your audience using SEO. Lastly, we will learn exactly how to create successful Pinterest content.

This is an advanced marketing course. Folks who join this webinar should already have a Pinterest business page created, and have an understanding of how to post to the platform.

About the instructor: Jamie Cocco is the founder of Empowered Social Media. He is the self-proclaimed social media nerd who has spent the last 7 years of his life dedicated to understanding, optimizing, and teaching others how to use social media effectively. Jamie has presented to hundreds of professionals on social media and marketing strategy, has spent thousands of hours honing his skills, and has spent over $100,000 on social media ads figuring out what works and doesn't work. He has worked with over 100 local businesses from restaruants, health and fitness centers, racing event companies, real estate agents, and photographers to non-profits and local chambers of commerce. Jamie is passionate about social media, helping others, and the community.

Registration Policies:

Registration and Fees:

CWE is pleased to offer a sliding scale pricing system across our region. You choose to pay what feels right to you, no questions asked. We have moved away from the scholarship model to the sliding pay scale model in order to bring more equity into our pricing model. We know that scholarship applications rarely reflect the true economic situation of our clients and that as our client, you are the best judge of your economic situation. We trust you to make the choice that best reflects your ability to pay.

We encourage you to use this as an opportunity to take stock of your financial resources, your privilege and how that has affected your ability to pay. Some things that might make you consider paying less on our scale include; carrying significant debt, caring for dependents (children, parents, family members, etc), experiencing discrimination in hiring, being a member of a historically marginalized group, or being eligible for public assistance. Some things that might make you consider paying more on our scale include:home ownership, expendable income, family wealth, orhigher education. With that said, don’t over think it, please just choose the level that resonates with you.

What matters most to us is your active participation in the CWE community and feedback on your experience. 

Description of Each Level

You might choose the Supporting Communities ticket level if you are having trouble making ends meet, receiving public assistance or accessing safety net programs, are a resource partner, or feel you could not participate at another ticket level.
You might choose the Disrupting Industries ticket level if you are at the formation or start up stage of your business and are starting to make sales, if you are meeting your basic financial needs, or if you feel like you are able to support CWE’s mission at this ticket price.
You might choose the Making Waves ticket level if you are at a growth stage of your business, if you are meeting more than your basic financial needs, or if you feel like you are able to support CWE’s mission at this ticket price.
You might choose the Lifting Up The World ticket level if you are in the development or expansion stage of the business, you are meeting more than your basic financial needs, or if you feel like you are ready to give to the CWE community in a way that allows us to offer these opportunities to all clients, regardless of ability to pay.

If you are interested in donating to CWE in general, please see our donation page on our website: www.cweonline.org/Get-Involved/Ways-to-Give

Recordings Policy: Recordings will be available for 60 days after the original session.

Refund Policy: Refunds will only be available for classes that are not recorded. Clients must request a refund3 business daysin advance of the class andWBCs have 30 days from the date of the refund request to decide whether to grant the refund and to process it. Refunds for multiweek classes that have already started are at the discretion of the center’s director.

Special Accommodations: In accordance with the American Disabilities Act and state law, you may request accommodations due to a disability by contacting the event organizer listed above. Advance notice may be necessary for some accommodations. Registration must be paid prior to accommodation requests.